What is recruitment?

Recruitment plays a crucial role in building a talented and diverse workforce for businesses and organisations. It involves identifying, attracting, and hiring the right candidates for open positions. To achieve this, many companies and organisations rely on the services of recruitment consultants, who specialize in the recruitment process.

In this article, we will take a closer look at recruitment and the role of a recruitment consultant. We’ll discuss the skills essential to the recruitment process, what a recruiter does, the challenges they face, and the rewards of working in recruitment. Additionally, we’ll explore the impact that recruiters can have on the lives of job seekers and how they can form excellent relationships with their candidates.

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What is Recruitment?

Recruitment is the process of hiring an employee to fill a job vacancy. The process involves identifying, attracting, interviewing, hiring, and onboarding the new employee.

Different businesses and organisations have varying approaches to recruitment. Some organisations have an in-house recruitment team that manages the process, while others use third-party recruitment agencies that specialise in specific niches such as IT, Education, or Executive Search.

The approach an organisation takes to recruitment depends on several factors, such as the frequency of recruitment, the level of specialisation required for the role, the urgency to fill the position, and whether the position is temporary or permanent.

What is Recruitment Consultant?

A recruitment consultant is a professional who specialises in the recruitment process. Their primary responsibility is to help organisations find and hire the right candidates for open positions.
Recruitment consultants work in a fast-paced, target-driven, and highly competitive industry. They use their knowledge and expertise to identify suitable candidates for open roles by using a range of methods, including job boards, social media, and networking.
Recruitment consultants also work with organisations to help them develop their recruitment strategies, advising them on attracting the best candidates for their roles. They may also guide how to improve their candidate selection process.

Skills essential to recruitment

  • Excellent organisation and planning skills
  • Time management
  • Problem-solving
  • Confident communication skills – on the phone, through e-mail and face to face
  • A passion for being successful
  • Resilience

What does a recruiter do?

As a 360 recruitment consultant, you will be responsible for securing new business, acquiring requirements (vacancies) and sourcing high-quality candidates (job seekers) to fill those roles.

Picking up requirements 

To be able to make placements, you will need to pick up requirements (vacancies) from a client. To do this, you must have successfully sold your business services to the client, ahead of the numerous other recruitment agencies who are also pursuing the hiring companies’ business. This competition between recruitment agencies can cause hiring managers to be reluctant to engage with agencies, so solid relationship-building skills are essential. Also, you will need to overcome objections and provide evidence of your ability as a specialist recruiter.

One of the biggest challenges in the early stages of a recruitment consultant’s career is a lack of experience or a ‘proven track record’. However, experienced recruiters can describe their previous successes in placing candidates in the chosen clients’ industry and have a deep technical understanding of the client’s requirements. 

With this experience, you can utilise your sales skills and your team’s expertise to sell your services to a potential client.


When you receive a requirement (vacancy) from your client, you must find the perfect candidate (job seeker) to fill that role. You will use an existing CRM (extensive database of current candidates accumulated by the recruitment company) and advertisements to source and attract appropriately skilled candidates. Your role as the intermediary is to sell the requirement to the candidate and the candidate to the client (which makes recruitment a sales job.)

The challenge

In recruitment, multiple things need to happen for you to place a candidate successfully.

  • You will need to be able to attract a client by overcoming objections and using your sales skills to obtain the requirements
  • Deliver outstanding levels of service at all times
  • Source the perfect candidate for the requirement
  • Candidate needs to agree to the terms of the requirement
  • Candidate needs to be successful in what can be a multi-staged hiring process
  • The client needs to agree to the candidates’ terms

Things that can go wrong

  • The client no longer needs to hire a new employee
  • Delays in the hiring process from the client or candidate can cause the other not to wish to pursue
  • The candidate changes their mind mid-hiring process
  • External impacts – the economy, personal commitments, and health – all have the ability to change the course of the hiring process.
  • Security checks/work permits.
  • No show’s (Yes, it happens more often than you might expect.)

The rewards

  • Basic salary plus commission – The earning potential is high for those who are successful in recruitment. Most recruitment agencies charge companies a percentage of the vacancies’ salary, and a consultant receives a portion of that fee as a commission.
  • Beyond intrinsic rewards, many recruiters express pride in being a key player in the growth of large companies by supplying high-quality candidates.
  • Many agencies have excellent incentive schemes that support outstanding performance. For example, at Whitehall, we often hold team and individual challenges that create a great sense of team spirit and fun at work. Some of the incentives we offer our consultants include champagne, Amazon gift vouchers, use of the company sports cars, day trips, weekends to our villa in Portugal and Milestone celebrations. In addition, our Christmas party is a chance for every member of the Whitehall team to reflect on and celebrate the previous year and recognise individual success stories during the ‘Whitehall Awards’ presentation.

Change peoples lives

Changing lives may sound a little dramatic; however, a career change can significantly impact a person’s life. As a recruiter, you can have an impact on a candidate’s income, location, career path and lifestyle. As a result, recruiters often form excellent relationships with their candidates.

Who are Whitehall?

Whitehall Resources are the leading specialist SAP and IT recruitment agency in the UK. Our Head Office is based in Colchester, Essex and we have offices in Germany, Dubai and the US. Learn more about growing your career with Whitehall.

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After working at Whitehall for a number of years now, I look back and wonder why I didn’t get into recruitment sooner. The company values, team spirit and the atmosphere is what makes Whitehall the place to be. On top of that, the commission structure, company rewards and career progression are second to none and I am excited for what my future holds and the goals I can reach.

Nicola Saxham - Senior Consultant – International (DACH) team

Since I started working at Whitehall, I am the happiest I have ever been in my career. The company really do look after you and I enjoy coming into work every day. The operations team always get included in all the incentive schemes, so no one is ever left out. I cannot wait to see what the future holds for me here at Whitehall.

Keeley Bell – Operations Coordinator

I have worked at Whitehall for a long time now and it has been a pleasure to be part of the company’s continued growth. It is an exceptional place to work, with a family orientated mentality, and you are rewarded for working hard and being dedicated. I have loved my time here so far and look forward to progressing further.

Jason Wood – Credit Control Supervisor

Whitehall has really helped me curate my career into one I can be proud of – starting as an admin assistant,  I was promoted to the Facilities & Senior Administrator after just 18 months! Just recently, I was part of a project to help the company become Carbon Neutral, which is the best news!! The camaraderie of the whole team is wonderful, and I would thoroughly recommend Whitehall to anyone who is looking to kickstart their career into something amazing!

Abbie Elwood – Facilities & Senior Administrator

I joined the company as an entry-level consultant in the newly formed Key Accounts team back in 2010. Throughout those years I have progressed within the company and have had multiple promotions along the way and have never once looked back. At the moment, I’m looking to continue the growth of my team by adding to the current headcount and in supporting their development to help them to achieve their aspirations.

Adam Edgell – Associate Director – Key Accounts Delivery

The environment here is second to none, I am constantly learning and improving thanks to those around me and from the support of my managers. This is a company that rewards hard work and gives you all the tools you need to develop and succeed. I would recommend Whitehall to anyone, from those looking to start their journey into recruitment to those who already have a number of years’ experience as you will be joining a close-knit team and have the opportunity to thrive and work with some of the best in the industry.

Nathan Joseph – Principal Consultant – UK Permanent – ERP & IT Client Development

Since joining Whitehall Resources, they have given me the opportunity to grow and develop from a trainee position. Whitehall Resources is the ideal company if you are looking for career progression.

Kirsty Small – Contracts Administrator

I joined Whitehall with no experience in recruitment or IT and I could barely use a computer myself. Since joining, I have built a career and a joined a family here. I couldn’t be more grateful for the opportunity I have been given and the guidance I have received from my managers and colleagues (friends). With hard work and a bit of tenacity, Whitehall can give you the chance to change your life for the better.

Jacob Lee – Executive Consultant – UK SAP Contracts

I joined Whitehall Resources with zero recruitment experience and a background in pharmaceuticals. Fast forward six years I have been promoted on multiple occasions and can vouch first hand that Whitehall Resources is a great place for career progression whilst having lots of fun along the way. On top of the career available you get to win lots of incentives including holidays abroad and overall, it is a great place to work.

Georgia Pike - Executive CSM - CSM

After joining Whitehall, I have really found myself within recruitment and even achieved rookie of the year! I am continuously learning and growing. I am looking forward to challenging myself in the future and seeing what I can achieve here at Whitehall.

Hannah Pile – Consultant – UK SAP Perm

I joined Whitehall in late 2015 as IT Support Engineer and have now progressed to Team Lead. Whitehall is a fantastic place to work, where hard work and a strong work ethic is rewarded in both Sales and Operations alike.

Dan Appleby – IT Team Lead